A portfolio, ready to spark

Supporting the campaign of a newly established online retailer platform, we was tasked to develop the identity of Vistore. The store would support local businesses and eliminate the negative aspect of online shopping. Vistore would allow sellers from across the country to sell their hand made goods, giving consumers over the UK the chance to experience quality and meaning when they shop. The Identity needed to represent comfort and home, which is why we decided for the suttle comforting lilac colour pallet. The "Forever Twinkle" logo we settles for compliments the wordmark logo and represents the 3 directions (N,S,E,W) in which the store can provide goods for.